Northwood Grew Repeat Revenue 3.4× After Launching Its Subscription Model.

3.4×

Repeat revenue

68%

Retention

The problem

Northwood already had a live product and a metric that had stopped moving. The brief was specific: Northwood Grew Repeat Revenue 3.4× After Launching Its Subscription Model. We started from that constraint, not a deck of adjacent ideas.

What we built

A senior squad sat on Northwood only — shared Slack, staging from week one, Friday demos. In the e-commerce work we rebuilt the path from browse to repurchase: merchandising, checkout, and the post-purchase loop the ops team actually has to run.

The result

The engagement landed at 3.4× repeat revenue and 68% retention. Same people through launch. Most of these relationships continue as a dedicated team rather than a clean break.

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